MCPHS student collage
MCPHS logo on fabric
Photo of MCPHS campus

Design That

Connects Globally

Partnering with MCPHS, I created strategic visual solutions that significantly expanded their global reach and reinforced their reputation as a leader in health sciences education. Through cohesive branding and dynamic visuals, each campaign resonated clearly with diverse international and domestic student audiences.

MCPHS for higher education design collage
MCPHS mobile design preview

Digital Advertising Across Platforms

Adapting a single, powerful creative vision seamlessly across Meta, Snapchat, YouTube, and Connected TV (CTV), I ensured MCPHS’s message and identity remained consistent, engaging, and compelling. This targeted approach increased global awareness and student inquiries, directly supporting enrollment growth.

Responsive Email &
Landing Page Design

My mobile- and desktop-friendly designs for email campaigns and landing pages were strategically crafted for maximum engagement and conversions. Clear visual communication simplified the enrollment journey, making essential information easily accessible and actionable for prospective students.

MCPHS postcard campaign preview

Visual Brand Refresh

With MCPHS, I implemented a vibrant visual refresh featuring a distinct red and blue gradient design, revitalizing their brand identity to better resonate with today's students. This updated visual strategy elevated MCPHS’s presence, appealing directly to a contemporary student audience and boosting overall engagement.

Results Driven by Design

  • Contributed directly to MCPHS's robust Fall 2023 enrollment, totaling 6,327 students from 53 states/territories and 73 countries.

  • Strengthened international and domestic brand awareness through cohesive, contemporary visuals across digital channels.

  • Improved student engagement and application conversions by revitalizing the visual brand identity with a distinctive red and blue gradient design refresh.

Let's Make Something Great

Ready to collaborate?

Whether it's bold digital campaigns, compelling visuals, or strategic branding, I've got you covered. Let's discuss how thoughtful design can elevate your next project.